XR Extreme Reach and Roku Make Strategic Business Alliance to Propel TV Streaming Ads Performance
Extreme Reach (XR) has announced an enhanced partnership with Roku to boost the performance of TV streaming advertisements. This…
Top 5 free marketing analytics platform for campaign optimization
Guess what’s the most underrated asset for a business. It’s data. About 87% of marketers say so. Even after that, 40% of marketers…
5 Best Practises to Achieve Ad Revenue Optimization
Ad revenue optimization is an approach for optimizing the revenue streams generated by every user when displaying ads. Every ad…
Cordial Recognized as a Strong Performer in The Forrester Wave for Email Marketing
Cordial, the leading enterprise marketing platform that automates billions of data-driven emails, SMS and mobile app messages for…
Optimizely Announces Promotion of Shafqat Islam to President
Optimizely, the leading digital experience platform (DXP) provider, announced that Shafqat Islam has been promoted to President.…
Bloomreach Named a Leader in Email Marketing by Research Firm
Bloomreach, the platform fueling limitless ecommerce personalization, announced it has been named a Leader in The Forrester…
Viamedia Forms Exclusive Ad Sales Deal with News of the World
Viamedia, the largest independent advertising rep firm in the U.S., announced a groundbreaking partnership with global news…
InMarket Acquires ChannelMix to Boost Analytics & Media Mix
InMarket, the leader in real-time marketing and measurement, announced the acquisition of ChannelMix, a pioneering media mix…
5WPR Named Clutch Global Leader & Champion For Spring 2024
5WPR, one of the largest independently owned PR firms in the U.S., has been recognized as a 2024 Spring Global Award winner and a…
Marketeam.ai Unveils Maya, New AI Brand Analyst
Marketeam.ai announces the launch of Maya, the latest addition to its AI marketing dream team. As an advanced AI Brand Analyst,…