33Across Launches New Marketplace on Index Exchange to Enhance Sell-Side Audience Targeting
33Across, an addressable infrastructure designed for the open web, announced a new partnership with Index Exchange (Index), one of…
What Is Marketing Attribution and What Are the Different Types?
In today's complex marketing landscape, businesses face the challenge of understanding the impact of their marketing efforts on…
Microtargeting: The Dark Side of How Companies Exploit Your Data
Ever wondered how you come across a product or service on social media platforms that you searched for in Google? To cut you some…
Ketch launches No-Code Rights Automation: unparalleled in DSR vendor market
Ketch, a Data Permissioning Platform for privacy operations and data mobilization, announced the general availability launch of…
The Yahoo DSP and LiveRamp Announce Full Integration of Yahoo ConnectID Across Major Publishers
The Yahoo DSP in partnership with LiveRamp , the leading data collaboration platform, announced their integration of LiveRamp’s…
InboundAV Announces Strategic Partnership with Blue Key Consulting
InboundAV, a platinum tier HubSpot solutions partner and recipient of the 2023 HubSpot Impact Award for Platform Excellence, has…
El Toro Unveils Intent-To-Home Advertising Solution
El Toro, renowned for delivering top-tier ROI in the digital advertising industry, announced this week the launch of its latest…
FMG Extends Product Line with All-New Business Edition of Their Robust Marketing Suite
FMG Suite, a SaaS leader with expertise in offering marketing software and services for financial advisors, revealed the…
HPE Appoints Jennifer Temple Chief Marketing & Communications Officer
Hewlett Packard Enterprise named Jennifer Temple as Executive Vice President and Chief Marketing & Communications Officer…
Kargo Announces New Integration with TikTok for Better Targeting and Reporting for Commerce…
Kargo is announcing an integration with TikTok to enable Kargo Commerce customers to directly access offline sales insights in…