Yahoo DSP Introduces Conversion API to Elevate Campaign Measurement
Yahoo DSP has introduced its Conversion API (Yahoo CAPI), a unified solution designed to streamline measurement, attribution, and…
NIQ and The Trade Desk Forge Global Data Collaboration to Revolutionize Audience Targeting
NIQ, a leader in consumer intelligence, unveiled a groundbreaking global collaboration with The Trade Desk, a global leader in…
INSIDEA Joins Forces with Mailchimp to Deliver Smarter, ROI-Driven Email Marketing at Scale
INSIDEA, a rapidly growing digital solutions company, is excited to announce its official partnership with Mailchimp, the leading…
BlueConic Unveils the Industry’s First Customer Growth Engine to Drive Data-Driven Revenue…
BlueConic, the leader in customer data and intelligence solutions, has unveiled the Customer Growth Engine (CGE), the industry’s…
Becausal Launches to Redefine Audience Intelligence with Transparent, Privacy-First Causal AI
Lack of transparency has long limited the digital advertising industry. Marketers have relied on black-box algorithms, unverified…
VidAU AI Secured Funding to Redefine Video Ad Creation
VidAU AI, a trailblazer in AI-powered video advertising, has secured a new round of funding round led by Nuohai Venture Capital.…
BigCommerce and Silk Commerce Launch Distributed Ecommerce Hub
BigCommerce, an open SaaS, composable ecommerce platform for fast-growing and established B2C and B2B brands and retailers,…
Znode Releases Distributed SaaS Platform for the Next Era of B2B Ecommerce
Znode announces the release of the latest version of its leading B2B ecommerce platform. Flexibility and scale are at the…
The Trade Desk Expands Partnerships with OTT Platforms to Pioneer Programmatic Advertising on CTV…
The Trade Desk, a leading global advertising technology company, announced access to premium CTV inventory from industry leaders…
Intent IQ Announces Availability of Bid Enhancement Solution on Google Cloud Marketplace
Intent IQ, a privacy-forward, next-generation identity resolution leader, announced Intent IQ’s innovative Bid Enhancement…