DoubleVerify Appoints Jennifer Storms as Board of Directors
DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the appointment of…
How to Choose the Right Marketing Attribution Model for Your B2B Business
If you're a B2B marketing leader dealing with a long sales cycle and many touchpoints, the key question isn't if you need…
First home-grown UAE Ad Exchange & SSP
VeraViews, has announced the official launch of the UAE’s first home-grown Ad Exchange and Supply-Side Platform (SSP),…
Notified Unveils AI-Powered Personalized Pitch to Transform Media Outreach
Notified has launched Personalized Pitch, an AI-driven feature designed to help PR professionals secure more…
Everise Partners with Krisp to Deliver AI-Enhanced Customer Experience Across Global Operations
Everise, a leading provider of customer experience (CX) solutions, has announced a strategic partnership with Krisp, the real-time…
HCLSoftware Introduces HCL Unica+: An AI-First MarTech Platform Built for the Intelligence Economy
HCLSoftware, a global leader in enterprise software solutions, has unveiled HCL Unica+, a next-generation marketing technology…
TextUs Names Chad Prezlomski as New Senior Vice President of Revenue
TextUs, the industry leading text messaging platform that transforms how businesses convert leads into revenue, is pleased to…
DOM Partners with Prerender.io to Solve JavaScript SEO Indexing Problems for Modern Websites
DOM (Direct Online Marketing), a Pittsburgh-based digital marketing agency known for its technical SEO expertise, is proud to…
Mediafly Enhances AI Revenue Enablement Suite with Appinium Acquisition
Mediafly, the revenue enablement company, announces the acquisition of Appinium, the top learning management system in the…
Vici Unveils a Powerful Innovation to Capture Website Visitor Data
Vici, a MarTech leader in the digital advertising space, is transforming anonymous website traffic into actionable intelligence.…