NIQ Announces the Launch of the Full View – Measurement, the Next Evolution in CPG Market…
NIQ is excited to unveil the Full View - Measurement, an evolution of core capabilities poised to transform the consumer…
What is Customer Lifetime Value and How to Calculate it Easily?
In today's fiercely competitive business landscape, companies are constantly grappling with the challenge of attracting and…
What is a Customer Engagement Platform? Why Does it Matter?
Imagine you liked a product or service from a company and asked them a question about it. However, they did not respond at all.…
GumGum’s Award-Winning High-Impact Ad Format, Hang Time, Launches in Germany, the Netherlands and…
GumGum, the leading contextual-first, global digital advertising platform, today announced the German, Dutch and Belgian launches…
Axle AI and Cloudian Introduce AI-powered Media Management Solution for Hybrid Cloud Environments
Axle AI, Inc., the leader in providing AI-powered media search, and Cloudian, the leader in S3-compatible hybrid data lake…
Boostr Bolsters Team with Linear Sales Powerhouse Elizabeth Ford Keaney
Boostr, the industry-leading ad management platform for media and ad sales teams, announced the appointment of Elizabeth Keaney as…
Cadent Announces Intent to Acquire Performance Advertising Pioneer AdTheorent
The combination of Cadent and AdTheorent will create one of the largest independent omnichannel audience activation platforms for…
Twistellar Achieves Salesforce CREST Partner Status, Marking a Significant Milestone in its Journey…
Twistellar proudly announces its elevation to Salesforce CREST Partner status, marking a significant milestone in its journey as a…
Futuresource Consulting and BCC Research to Merge in New Era for the Research Companies
UK-based market research consultancy Futuresource Consulting and Boston-based market research firm BCC Research have announced a…
Emily DiMiceli Named New CEO of Corporate Visions
Corporate Visions, a leading provider of revenue growth insights, services, and technology, is pleased to announce the appointment…