Monetate launches Orchid AI for next-gen AI commerce
Enterprise brands can now deliver truly personalized shopping experiences at scale through unified search, product discovery,…
How to Build a First-Party Data Strategy Before Google Kills Cookies
Marketers used third-party cookies for years. They tracked user behavior, targeted ads, and measured campaign performance. The…
Smart Curation Technology Significantly Improves Carbon Efficiency in the Programmatic Ecosystem
Cedara’s comprehensive measurement of Onetag emissions shows real-time AI media curation is 94% more carbon efficient than the…
Amagi and Olyzon Partner to Revolutionize CTV Advertising with Innovative Ad Formats
Amagi, a leading provider of cloud-based SaaS technology solutions for broadcast and connected TV (CTV), has announced a strategic…
Vidmob and Objective Platform Forge Strategic Partnership to Elevate Marketing Mix Modeling with…
Vidmob, a leading innovator in creative data solutions, has joined forces with Objective Platform, a pioneer in holistic marketing…
Viamedia Acquires LocalFactor to Transform Digital Ad Operations
Acquisition Combines Viamedia’s Extensive Infrastructure with LocalFactor’s Data-Driven Targeting and Programmatic Expertise to…
Assembly Mena Appoints Zubair S. Siddiqui Chief Operating Officer
Siddiqui Joins the Stagwell Agency to Accelerate Growth and Drive Omnichannel Media Innovation through Data-Driven Performance…
Adobe Brings AI Agents to Adobe Experience Cloud For Unified Customer Experience
Adobe announced new Adobe Experience Cloud offerings for businesses to deliver customer experiences that are differentiated and…
Mitel Announces General Availability of Mitel CX for Enterprises Worldwide
The new hybrid CX platform transforms customer engagement, delivering next-level support and personalization for an enhanced…
Globibo Integrates Audio Assist with Video Assist to Enhance Event Technology Solutions
Globibo’s New Technology Integration Enhances Real-time Audience Engagement Analysis for Improved Presentation Delivery
Globibo,…