Brightcove Introduces New ‘publisher Insights’ Capability
Brightcove, the world’s most trusted streaming technology company, launched “Publisher Insights,” a new capability within the…
MarTech360’S Weekly News Roundup With Evvnt, Birdeye, Oracle, Adlucent, Pax8 And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
MarTech360 Interview With Kate Johnson, Chief Executive Officer At Act-On Software
"With growth in mind, the most important thing you can do is listen to your customers. They will give you…
Dentsu appoints Elvira Jakub as CEO of Indonesia
Dentsu has appointed Elvira Jakub as CEO, dentsu Indonesia. Effective immediately, Elvira reports to Sanjay Bhasin, CEO, Southeast…
DISH Media Expands Addressable TV Advertising Footprint Through Exclusive Collaboration with Philo
DISH Media, leaders in impression-based TV advertising, announced an exclusive partnership with Philo, the television streaming…
Don’t Fill a Leaky Bucket! Improve Your Sales Funnel Before Adding More Marketing Budget
One persistent belief I encounter in my work as SVP of Growth at Smith.ai is the idea that to increase sales, you need to invest…
Talkdesk Announces Integration with Q2’s Digital Banking Platform
Talkdesk®, Inc., a global AI-powered contact center leader for enterprises of all sizes, announced an integration with Q2’s…
IBM reimagines content creation and digital marketing with Adobe Firefly generative AI
Adobe Firefly was built to be safe for commercial use, so companies like IBM can use the images they create with confidence. As a…
BT Selects Sprinklr for Unified Customer Experience
Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises, announced that BT has selected…
Mediahub UK cleans up ad delivery with SeenThis’ adaptive streaming technology
Along with platform partner, SeenThis, Mediahub tested a hypothesis for a UK Pinterest brand campaign, backed by a lab test…