Collaboration of Dstillery and Index Exchange Promises Enhanced Ad Targeting Innovations
On October 1, 2024, Dstillery, a leader in AI-driven ad targeting, announced its new partnership with Index Exchange Inc., one of…
Lemma Introduces Lemma Infibid, an Innovative Omnichannel Header Bidding Solution for Enhanced…
On October 1, 2024, Lemma, a leading omnichannel platform for emerging media, announced the launch of Lemma Infibid, an innovative…
New Customer Insights Platform from Lumen and Qualtrics Aims to Elevate Service Quality and Customer…
On October 1, 2024, Qualtrics, the pioneer of the experience management (XM) category, strengthened its partnership with Lumen, a…
Live Connect by Treasure Data: A ‘Zero Copy’ Solution for the Snowflake AI Data Cloud
On October 1, 2024, Treasure Data announced the launch of Treasure Data Live Connect for the Snowflake AI Data Cloud. This new…
Decoding Marketing Attribution Model: Types and Factors to Choose the Right Model
Allocating or attributing credit for a sale is a key marketing function. However, it becomes more complex because of longer…
Avaya and Verint Strengthen Their Award-Winning Partnership for Cutting-Edge AI Solutions
On September 30, 2024, Avaya, a global leader in enterprise customer experience (CX), announced an enhanced partnership with…
TikTok Collaborates with InMarket to Assess the Real-World Effects of Advertising Campaigns Using…
On September 30, 2024, InMarket, a leader in real-time marketing and measurement, announced a strategic partnership with TikTok to…
Wondershare Filmora 14 Transforms Video Editing with Cutting-Edge AI Tools
Wondershare, a global frontrunner in creative software, has introduced Filmora 14, the newest edition of its renowned video…
Amagi and Phenix Make a Strategic Business Alliance
Amagi and Phenix have joined forces to enhance the streaming experience, introducing cutting-edge, low-latency technology for…
Productsup launches a new program, Productsup Connect, for Custom Data Integrations
Productsup, a Product-to-Consumer (P2C) software company, announced the launch of its new developer program, Productsup Connect.…