OUTFRONT and AdQuick Partners to Accelerate IRL Media Campaigns
OUTFRONT Media, one of the largest and most respected real-world (IRL) media companies in the United States,…
Upland Software Names Sean Nathaniel as Chief Executive Officer
Upland Software, a leader in AI-powered knowledge and content management software, announced the appointment of Sean Nathaniel as…
Structured Launches AI-Native Partner Marketing Execution Platform
Structured announced the general availability of its AI-native Partner Marketing Execution Platform (PMEP), purpose-built to…
Multi-Touch Attribution vs. Media Mix Modeling
In 2025, tracking a single user path is not hard because technology failed. It is hard because privacy won.
That shift did not…
Iterable Introduces Insights and Controls for Marketing Campaigns
Iterable, the AI-driven customer engagement and marketing platform, has rolled out a set of sophisticated insights and control…
AXL and PUSH Media Partners to Introduce STRATIS for Marketing Intelligence
AXL has teamed up with PUSH Media to introduce STRATIS, an agential AI operating system that aims to assist…
Nimble Secures $47 Million Series B to Accelerate Agentic Web Search Platform
Nimble has announced the successful closing of a $47 million Series B funding round to further its agentic web search platform,…
Airtory and ADWEB Partner to Launch Full-Scale Creative Suite
Airtory, a global leader in creative ad technology, announced a strategic partnership with ADWEB, Southeast Europe’s premier…
Verint Names Dave Rhodes as Chief Executive Officer
Verint®, The CX Automation Company™, announced Dave Rhodes has been named Chief Executive Officer of Verint, effective…
Samsung Ads launches Immersive Carousel home screen ad unit for high‑impact storytelling
Dynamic ad unit turns the home screen into a revolving brand showcase, with early campaigns delivering considerable uplift in app…