Nativo Predictive Audiences Has Arrived, Lifting Advertisers Toward a Cookieless Future
Nativo, the storytelling platform where brands ignite the power of connection through content and insights, announced the launch…
Positive Promotions Leverages Advanced Forecasting and Predictive Analysis with Sugar Sell for Sales…
SugarCRM, announced Positive Promotions has selected Sugar Sell Premier for advanced CRM software capabilities to standardize…
Anzu and IAS Launch First-To-Market Measurement Solution To Validate 3D In-Game Media Quality
Anzu and IAS have launched a new dedicated solution available globally to allow advertisers to measure viewability and invalid…
ZoomInfo Launches Bold New Brand Campaign Targeting Go-to-Market Professionals
ZoomInfo, the go-to-market platform to find, acquire, and grow customers, launched its first integrated brand campaign,…
Bottle Rocket Appoints Andrew Sevin as President, Reinforcing Commitment to Growth and Innovation
Bottle Rocket, a global digital experience consultancy and part of the Ogilvy worldwide network, announced the appointment of …
In First Year of Partnership with 5W Public Relations, EOS North America Celebrates Record Share of…
5WPR, one of the largest independently owned PR firms in the U.S., celebrates milestone achievement in partnership with EOS North…
Clickdimensions disrupts B2B sales & marketing with groundbreaking simple account-based…
ClickDimensions, the trailblazer in marketing automation solutions, launched ClickDimensions PowerPack, their game-changing new…
BlueAlly Acquires B2B Technologies, Strengthening Cloud Presence & Expanding Vendor Alliances
BlueAlly Technology Solutions, a Source Capital portfolio company, has announced its acquisition of B2B Technologies, a pioneering…
EXL appoints Vishal Chhibbar as Chief Growth and Strategy Officer
EXL, a leading data analytics and digital operations and solutions company, announced the appointment of Vishal Chhibbar as…
Is Quality Score the Secret Ingredient to Advertising Triumph?
Have you ever heard the whisper of Google's discerning gaze upon your ads?
The eternal debates of Coke vs. Pepsi, ketchup vs.…