PubMatic Launches AI-Powered Publisher Platform to Drive Revenue Growth
PubMatic, a leading digital advertising technology company, has unveiled its new AI-powered publisher monetization platform,…
Aprimo Unveils Future-Ready Content Operations to Power Intelligent Automation, Discovery, and…
Aprimo, a leading provider of digital asset management (DAM) and content operations solutions, announced the launch of its…
Amazon Ads and SiriusXM Media Launch Programmatic Audio Integration via Amazon DSP
Amazon Ads and SiriusXM Media have unveiled a new programmatic audio advertising partnership, enabling marketers using Amazon DSP…
IAS and Good-Loop Expand Emissions Measurement Capabilities to Help Advertisers Reduce Environmental…
Integral Ad Science, a leading global media measurement and optimization platform, has announced a major advancement in digital…
YouTube Unveils New Generative AI Tools to Fast-Track Creative Expression on Shorts
YouTube is stepping up its creative game: at Made on YouTube 2025, it revealed a suite of generative AI tools designed to make…
Reddit Launches “6-Second Engaged Video Views” Beta to Boost Video Ad Quality & Engagement
Reddit has rolled out a new optimization goal in beta: 6-Second Engaged Video Views. This feature is meant to help…
Later Launches AI Brand Suitability Insights for Marketers
Later, the global leader powering the creator economy and social commerce for creators and brands, announces the launch of its…
Index Exchange and Gracenote Team to Enhance Contextual Intelligence in Programmatic Streaming TV
Collaboration marks the first SSP integration of Gracenote IDs, enabling show-level transparency, brand suitability, and…
ASAPP Expands GenerativeAgent Platform to Redefine the Future of Customer Experience
ASAPP, the leading provider of AI-powered contact center software, announced major advancements to its GenerativeAgent® Platform,…
PRophet, a Stagwell (STGW) Company, Appoints Tony Sardella as Global CEO
PRophet, a comms tech suite of essential, award-winning AI-powered software and services for modern communicators, announced today…