CDPs vs. CRMs: Which System Should Own Your Customer Data?
Modern customer journeys look like a maze built overnight. Touchpoints multiply, signals scatter, and every channel behaves like…
Awin Secures $250M for Brands, Spotlights Ad Attribution Gaps
Leading affiliate-marketing network Awin has announced that its newly launched Conversion Protection Initiative (CPI) has already…
Vbrick Integrates with ServiceNow to Enable Generative AI
Vbrick, the leading enterprise video solutions provider, has announced a new integration with ServiceNow that will…
PageProof unveils Adobe Express add-on for faster approvals
PageProof, a leading online proofing platform for enterprises, agencies, and marketing teams, has introduced a new…
Braze Offers BrazeAI Decisioning Studio via Google Cloud
Braze, the comprehensive customer engagement platform that empowers brands to Be Absolutely Engaging™, announced that BrazeAI…
Force Management Unveils XCELERATOR AI Sales Assistant
Force Management, a leading provider of solutions to drive elite sales performance, released XCELERATOR™, an AI-powered sales…
SharpenCX and Ytel Merge to Deliver a Unified, AI-Powered Customer Experience Platform
SharpenCX, a leader in AI-driven contact center solutions, announced its merger with Ytel, a California-based provider of cloud…
Treasure Data Expands Access To Its AI Marketing Cloud Through AWS Marketplace
Amazon Web Services (AWS) and Treasure Data announced its AI Marketing Cloud is now available in AWS Marketplace, giving global…
Preciso goes where the AI action is with new Shenzhen tie-up
Bid-smart adtech innovator strengthens its ties with one of the world’s leading AI hubs
Bid-smart ad platform Preciso announces a…
iQuanti and Profound Join Forces to Help Brands Win in the AI Search Era
iQuanti, a data-driven digital marketing and analytics firm, has announced a new strategic collaboration with Profound to deliver…