NIQ Revolutionizes Insights with New Measurement of Sales in TikTok Shop
NIQ, the global leader in measurement and data analytics, is excited to unveil its groundbreaking measurement of sales in TikTok…
Groupm Enhances Creator Content Amplification Capabilities Globally With Amazon Ads
GroupM, WPP’s media investment group, announced a global collaboration with Amazon Ads to introduce creator-led shoppable content…
MRM Global Chief Technology Officer Moves to IPG in New Role to Build Tech, Data and Platform…
Interpublic Group, announced that Jayna Kothary will be taking on a new role as IPG’s Chief Solutions Architect, moving to IPG…
Nielsen and LG Ad Solutions strike deal to create largest ACR data footprint for TV measurement in…
Nielsen, a global leader in audience measurement, data and analytics, announced that LG Ad Solutions will provide Nielsen with its…
WPP unites Wunderman Thompson and VMLY&R to create global powerhouse in VML
WPP, announced a major evolution in its offering to clients with the merger of Wunderman Thompson and VMLY&R. The combined…
Salesforce Named a Leader in the Gartner® Magic Quadrant™ for Enterprise Low-Code Application…
Salesforce, the #1 AI CRM, announced it has once again been recognized as a Leader by Gartner in its 2023 Magic Quadrant™ for…
Simpli.fi Appoints Evan Kolter as Chief Financial Officer
Simpli.fi, the Advertising Success Platform that provides programmatic advertising and workflow solutions to agencies, brands, and…
Qstream Delivers Video-Scenario Microlearning Challenges To Engage Busy Sales Reps Through Zoom…
Qstream, a global leader in microlearning technology, has developed an integration with Zoom's all-in-one intelligent…
Omnicom Media Group and NBCUniversal Partner to Deliver Transformational CTV Reporting Capability
Omnicom Media Group the media services division of Omnicom Group Inc and NBCUniversal are partnering to deliver program-level…
Highspot introduces Highspot Copilot for sales enablement
Highspot , the sales enablement platform for increasing sales productivity, announced its Fall 2023 launch. It includes Highspot…