The Brandtech Group Equips Grad Students with Purpose-Driven Gen AI Storytelling for Food Nonprofit,…
Upskilling for the AI Era: Brandtech’s Gen AI Platform, Pencil, is using Gen AI for good with Anas Ghazi, Adjunct Assistant…
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ad campaign
Boostr and Salesforce Collaborate to Enhance Advertising Management Capabilities
Boostr, a leading advertising management platform for media companies, announced that it's teaming up with Salesforce, the #1 AI…
MGID Revamps Ad Campaign Planning and Execution With New and Intuitive AI-Driven Platform
MGID, the global advertising platform, has launched a new dashboard for MGID Ads, its self-service advertising campaign planning…
ZoomInfo Launches Bold New Brand Campaign Targeting Go-to-Market Professionals
ZoomInfo, the go-to-market platform to find, acquire, and grow customers, launched its first integrated brand campaign,…
Bottle Rocket Appoints Andrew Sevin as President, Reinforcing Commitment to Growth and Innovation
Bottle Rocket, a global digital experience consultancy and part of the Ogilvy worldwide network, announced the appointment of …
IAS Expands Meta Partnership; Rolls Out Ad Measurement Tools for Facebook and Instagram Reels
Integral Ad Science, a leading global media measurement and optimization platform, announced that it has rolled out ad measurement…
TAG TrustNet Launches New Frontier in Transparency for Marketers Through Integrated DEI, Privacy…
The Trustworthy Accountability Group (TAG), the world's leading program to fight criminal activity and promote brand safety in…
Wish Launches Second Phase of Global Brand Marketing Campaign
ContextLogic Inc., one of the world’s largest mobile ecommerce platforms, announced the launch of the second phase of its global…
Nielsen Unveils Next Phase of Nielsen ONE Alpha, Enabling End-to-End Ad Campaign Measurement
Next generation capabilities, such as advanced audiences and outcomes measurement, will deliver a single view of an audience who…