Roku and iSpot Announce Streaming Audience Measurement Partnership News Desk May 2, 2024 Roku, Inc., the #1 TV streaming platform in the U.S.*, announced an expanded measurement partnership with iSpot.tv, the…
Anil Goel Named Chief Engineering Officer of Nielsen News Desk Mar 19, 2024 Nielsen, the global leader in audience measurement, data and analytics, announced that Anil Goel has joined Nielsen as the Chief…
Comscore and TEGNA Sign Multi-Year Agreement for Local Linear and Cross-Platform Audience… News Desk Mar 4, 2024 Comscore, Inc. and TEGNA Inc. announced they have reached a comprehensive multi-year agreement on cross-platform audience…
Nielsen expands YouTube Connected TV ads measurement in 11 countries News Desk Feb 15, 2024 Nielsen, a global leader in audience measurement, data and analytics, will expand its Connected TV (CTV) measurement of YouTube…
Nielsen Expands National Out-of-home Panel, Bringing Coverage To 100%* Of U.s. Tv Households News Desk Feb 2, 2024 Nielsen, a global leader in audience measurement, data and analytics, announced that it will expand coverage of its National TV…
Nielsen And Fox Sign Multi-year Renewal Agreement For Audience Measurement News Desk Jan 24, 2024 Nielsen, a global leader in audience measurement, data and analytics, announced a multi-year renewal agreement with FOX. The deal…
Nielsen and LG Ad Solutions strike deal to create largest ACR data footprint for TV measurement in… News Desk Oct 23, 2023 Nielsen, a global leader in audience measurement, data and analytics, announced that LG Ad Solutions will provide Nielsen with its…
Nielsen to fuel open innovation through data integration with EDO News Desk Jun 20, 2023 Nielsen, a global leader in audience measurement, data and analytics, announced that it intends to make its Nielsen ONE audience…
Nielsen Receives MRC Accreditation for its National TV Audience Measurement Service PR Newswire Apr 18, 2023 Nielsen, a global leader in audience measurement, data and analytics, announced that it has met the Media Rating Council (MRC)…
Cumulus Media Pioneers Data-Driven Targeting Via Swoop Globe Newswire Aug 2, 2022 The Cumulus Media | Westwood One Audio Active Group (AAG) announced a new capability for pharmaceutical brands developed with data…