WPP Integrates Anthropic’s Claude Foundational AI Models into WPP Open Using Amazon Bedrock,…
WPP announces that it has integrated Anthropic’s state-of-the-art Claude artificial intelligence (AI) model family into its…
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B2B tech
Merkle Celebrates 20 Years of Innovation with Salesforce
Merkle, dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, announced its milestone…
TechTarget’s BrightTALK Wins 2024 SIIA CODiE Award for Best Event Technology Solution
TechTarget, Inc., the global leader in B2B technology purchase intent data and services announced that its BrightTALK platform won…
MarTech360’S Weekly News Roundup With StackAdapt, TapClicks, Verizon, Perion, Stagwell And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
6sense Inspire UK Returns for its Second Year, Showcasing Cutting-Edge Solutions for B2B Marketers…
6sense, the leading platform to revolutionise the way B2B organisations create, manage, and convert pipeline to revenue, announced…
Media.Monks Appoints Laurent Farci as Chief Information Officer
S4Capital's operating brand Media.Monks, a digital-first advertising and marketing services company, has appointed Laurent Farci …
Level Agency Acquires WebMechanix
Level Agency, the Pittsburgh-based performance marketing agency backed by private equity sponsor Dubin Clark, has successfully…
Merkle Emerges as Leader in Everest Marketing Matrix
Merkle, dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, announced Everest Group…
ZoomInfo Wins All TrustRadius Top Rated Awards for Satisfaction
ZoomInfo, the go-to-market platform to find, acquire, and grow customers, was recognized with TrustRadius Top Rated Awards for…
Boomi to Simplify and Accelerate the Move to SAP Datasphere
Boomi™, the intelligent integration and automation leader, announced an enhanced version of Boomi for SAP to help accelerate the…