IAB’s Seller-Defined Audience: A Step Towards Cookie-less Future Suchita Dey Mar 7, 2022 The ad tech business is experiencing an identity crisis as a result of the elimination of the third-party cookie. Universal…
Is Digital Disruption of E-commerce Boosting Retail Industry Growth? Suchita Dey Mar 3, 2022 Time constraints and efficiency have driven us to several e-commerce giants in the last decade. Amazon has become a household name…