Browsing Tag

consumer behavior

Zeta Global Introduces The Zeta Economic Index, An AI-Driven Barometer Of The US Economy

Zeta Global, the AI-fueled Marketing Cloud, today introduced the Zeta Economic Index (ZEI), the next-gen indicator of the state of…

Following their merger in August 2022, Information Resources, Inc. ("IRI") and The NPD Group ("NPD") unveiled a new combined…

NIQ, the global leader in consumer intelligence, has launched a new brand identity, reflecting the company’s industry-leading…

ICR, a leading strategic communications and advisory firm, is pleased to announce that Louis Chen, Executive Vice President and…

Persado, the Motivation Artificial Intelligence (AI) company that generates personalized communications at scale, released its…

Marketers are always competing for consumer attention throughout the year. Still, the 2022 holiday season, which this year also…

Global-e Online Ltd., the global leader of direct-to-consumer (D2C) cross border e-Commerce enablement, released the findings of…

The pandemic created a massive shift in consumer behavior, making them more willing to switch brands, more likely to shop online…

Gone are the days when social media was all about conversations and a mode of connecting with people. Today, it is vastly about…

SX Live will include speakers from Meta, Microsoft, Salesforce, SAP, ServiceNow, Workday, Zendesk and more SupportLogic,…