Comscore Awarded US Patent For Person-Level TV Audience Measurement
Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, has been granted its patent on…
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Cross-Platform
VideoAmp Announces Industry-First Strategic Collaboration with Snap Inc.
VideoAmp, a leading media measurement company revolutionizing advertising, announced an industry-first strategic collaboration…
Innovid Appoints Software Ops Veteran Jeff Austin as Senior Vice President of Revenue Operations
Innovid, an independent advertising platform for the delivery, personalization, and measurement of converged TV across linear, CTV…
Marriott International Introduces Travel Media Network, Powered by Yahoo
Marriott International, Inc., announced the launch of the Marriott Media Network, an omnichannel cross-platform advertising…
VideoAmp Automates Execution of Cross-Platform Campaigns with Acquisition of Elsy to Make Media…
Software and data platform, VideoAmp, has acquired media investment optimization provider, Elsy, to further scale and accelerate…