CTV advertising

On December 17, 2024, EDO, the TV outcomes company, and DoubleVerify, a leading software platform for digital media measurement,…

On December 17, 2024, TripleLift announced an expanded partnership with iSpot.tv to provide Streaming Competitive intelligence to…

Together, the two companies aim to provide new, digitally enriched TV audience insights in real time, enhancing transparency and…

On November 26, 2024, Perion Network Ltd. launched Anyplace TV, a groundbreaking solution designed to enhance advertising by…

2025 promises to be another exciting and disruptive year for digital advertising, with Connected TV (CTV), AI and privacy…

The partnership will help brands maximise their reach and achieve incremental growth Audience Store, a leading international…

Viant Technology Inc., a leader in AI-powered programmatic advertising, announced it acquired IRIS.TV, a global content data…

The partnership will enable advertisers to deduplicate Barb data and impression-level digital data to discover incremental reach…

Vibe announced the launch of its latest AI-driven suite of products designed to empower small and medium-sized businesses (SMBs)…

Connected TV (CTV) and retail media networks (RMNs) are reshaping the advertising landscape, emerging as vital tools for…