Hightouch Brings Clarity to CTV Ads with First-Party Data Targeting and Measurement MarTech360 Bureau Oct 24, 2024 On October 23, 2024, Hightouch, a leading composable CDP, introduced a new solution aimed at simplifying and accelerating…
Multilocal appoints Zach Rosen’s Supernova to lead US operations News Desk Oct 4, 2024 Ad tech veteran's consultancy to drive growth for the audience curation specialist in the US market Multilocal has appointed…
Loop Media Announces Viewability Measurement and Fraud Protection Partnership with DoubleVerify News Desk Jul 18, 2024 Loop Media, Inc., a leading multichannel streaming CTV platform that provides curated music videos, sports highlights, news, and…
PubMatic Enhances CTV Platform Amid Strong Momentum from Premium Streaming Publishers News Desk Jun 15, 2023 PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced a suite of…