ActionIQ Appoints Panayiotis Vitakis as Chief Customer Officer
ActionIQ, the leading enterprise Customer Experience Hub (CX Hub) powered by a customer data platform (CDP), announced that…
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customer data
NielsenIQ Launches Retail Media Solution to Monetize Assets and Measure ROI for Retailers
NielsenIQ, a global information services company, announced the launch of NielsenIQ Activate; a software-as-a-service (SaaS)…
How Does Behavioral Data Analysis Benefit Businesses?
Behavioral data analysis may seem unimportant, but it is actually a powerful tool that can be used to improve businesses. All of…
Searchspring Introduces Personalized Search & Merchandising, Helping Merchants Increase Revenue…
As part of its suite of personalization products, Searchspring’s Personalized Search & Merchandising provides custom search…
TruVideo and Outsell Partner to Bring Turnkey Smart Text Solutions to Automotive That Drive Revenue…
Partnership delivers increased value for auto dealers by helping them stand out in today's competitive market through seamless…
WPP Expands into End-to-End Ecommerce with the Launch of ‘Everymile’
WPP launches ‘Everymile’ – expanding its offer with a new fully managed service that will provide brands with an outsourced…
What Is a Customer Data Platform and What are its Benefits?
Consider the most recent instance when you bought a computer online. Your research likely followed a pattern similar to this:…
Inriver Achieves Second SOC 2 Type 2 Compliance, Unqualified Report
Taking Security and Organizational Controls One Step Further to Meet Customer Needs
Inriver, a company that empowers…
Why Should Marketers opt for People-Based Marketing?
In the present day, people don’t use only one device to browse the internet. They have multiple devices such as mobile…
Hippo Video Gets ISO/IEC 27001:2013 to Democratize Video Communication in Businesses
Hippo Video, a market leader in the video customer experience segment, is thrilled to announce that as of January 2022, it is…