Anzu and Livewire Announce Exclusive Partnership Extension & Expansion into Europe, Building on…
Anzu, the world’s most advanced intrinsic in-game advertising solution, and Livewire, the leading global gametech and gaming…
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in-game advertising
Anzu Steps Up Its Advertising Operation In The States, Expanding Its US Office With Strategic Hires
Anzu.io, the world’s most advanced intrinsic in-game advertising platform, has announced further plans to grow its US business. As…
Anzu and Zynga-Owned Socialpoint Partner To Bring Intrinsic In-Game Ads To Dragon City
Anzu.io, the world’s most advanced in-game advertising platform, announced a new partnership with Socialpoint, a wholly-owned…
Gamers Spend Twice As Long Viewing Intrinsic In-Game Ads Compared To Other Digital Channels, Reveals…
The world’s most advanced in-game advertising platform Anzu.io, and Lumen Research, an attention technology company, have today…
NextPlay Technologies Adds Two More Games to Its Portfolio of Cross Platform Titles
NextPlay Technologies, Inc., a digital native ecosystem for finance, digital advertisers, and video gamers, announced the…
Anteriad and TransUnion Collaborate to Bring Best-in-Class Audience Solutions to B2B Marketers
Anteriad announced a new collaboration with TransUnion. Through this collaboration, Anteriad’s audience data will be available…
PepsiCo’s Strategies for Marketing via Online Games and Esports
PepsiCo's head of gaming and esports shares his playbook for connecting with gamers and fans
Marketers have never had more…
GumGum and Frameplay Partner to Deliver Contextually-Relevant, Intrinsic In-Game Advertisements
Joint solution allows advertisers to amplify brand messages across premium gaming content creating a relevant and non-disruptive…