MarTech360 Interview With Nick Ford, CMO, Mendix Krutika Parmaj Aug 25, 2022 "Good product marketers excel at articulating the unique value of a product for a particular buyer in the context of…
MarTech360 Interview With Leah Logan, VP Product Marketing, Inmar Intelligence Krutika Parmaj Aug 22, 2022 "The ability to connect consumer exposure points tied back to a record of preferences is the only way to truly add value at a…
MarTech360 Interview With Ken Rapp, CEO and Co-founder of Blustream Krutika Parmaj Aug 18, 2022 "The buyer’s journey across all industries is commoditized, and the only way a business can compete is by offering unique,…
MarTech360 Interview With Alex Springer, Area Vice President, EMEA, impact.com Krutika Parmaj Aug 12, 2022 "As we get more global, it’s time to take that direct-to-consumer concept and apply it to B2B but not all technologies are ready…
MarTech360 Interview With Srini V. Srinivasan, CTO & Founder, Aerospike, Inc. Krutika Parmaj Aug 11, 2022 "People now realize that processing more data in real time to make more accurate decisions improves user experiences so…
MarTech360 Interview With Amanda Elam, Chief Marketing Officer, Bloomreach Krutika Parmaj Aug 10, 2022 "By optimizing the customer journey and personalizing every touch point, brands and retailers can deliver on what customers are…
MarTech360 Interview With Jeff Zotara, Chief Marketing Officer, arrivia.com Krutika Parmaj Aug 4, 2022 Hi, Jeff, can you walk us through your professional journey in Marketing so far? I arrived at arrivia with a two-decade track…
MarTech360 Interview With Steven Gerber, President & Chief Operating Officer, Zeta Global Krutika Parmaj Aug 3, 2022 Hi, Steve, could you tell us about your journey so far? My career has been a combination of consulting and entrepreneurial…
MarTech360 Interview With Anudit Vikram, Chief Product Officer, MediaMath Krutika Parmaj Aug 2, 2022 Hi, Anudit, could you walk us through your professional journey so far? I am an engineer by education and started my career in…
MarTech360 Interview With Ryan Jamboretz, President Commercial & Partnerships, SMARTLY.IO Krutika Parmaj Aug 1, 2022 Hi, Ryan, first things first, congratulations on your new role; we at MarTech360 wish you all the very best for the new role.…