Programmatic Ads

Ipsos has partnered with OzTAM to announce a world-first for cross-channel audience measurement, with the integration of BVOD…

In a groundbreaking advancement for the advertising industry, Comscore, a global leader in planning, transacting, and evaluating…

Eyeota, a Dun & Bradstreet company and a global source of data for digital marketing, have selected Proximic by Comscore, a…

PubMatic, an independent technology company delivering the digital advertising supply chain of the future, announced its…

Cookieless curation platform Onetag has bolstered its senior global team with five new hires, as it forges forward with its vision…

Programmatic display advertising has been a buzzword in the marketing industry for quite some time. To grasp the meaning of the…

JCDecaux SE announces the launch of the first global airport programmatic DOOH offer, a first-of-its-kind solution that empowers…

AdLib, a leading advertising software company providing agencies and brands with the most easy-to-use DSP solutions and services,…

PubMatic , an independent technology company delivering digital advertising’s supply chain of the future, announced a partnership…

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…