Innovid to Present at Upcoming Investor Conferences PR Newswire Mar 3, 2023 Innovid Corp. an independent advertising platform for delivery, personalization and measurement of converged TV across linear,…
Programmatic Data Works Best To Attract Targeted Audience Aparna M A Mar 2, 2023 In today's data-driven world, businesses face an ongoing challenge of efficiently managing and utilizing vast amounts of…
Magnite Partners with S&P Global Mobility to Enrich Streaming TV Inventory with Automotive… Globe Newswire Mar 1, 2023 Magnite, the largest independent sell-side advertising platform, announced it is partnering with Polk Automotive Solutions from…
Flashtalking by Mediaocean Receives Additional MRC Accreditations for Incorporating Verification… Globe Newswire Mar 1, 2023 Mediaocean, the mission-critical platform for omnichannel advertising, announced an additional MRC accreditation for unified…
Image Streaming: Bringing transparency and fairness to the media supply chain Rob Sewell Mar 1, 2023 The advertising ecosystem has long been criticized for its lack of transparency and fair compensation – although recent research…
GumGum appoints new staff members across Germany News Desk Mar 1, 2023 GumGum announces new hires in Germany, with Kalina Kehayova joining as Digital Executive and Larissa Jürges as Programmatic…
Comscore Extends Measurement Partnership with “Game Time with Boomer Esiason” PR Newswire Feb 28, 2023 Comscore, a trusted partner in planning, transacting, and evaluating media, announced the continuation of its successful media…
New Effectv Research Reveals March Madness is a Slam Dunk for Advertisers Business Wire Feb 24, 2023 Effectv released new research detailing the impact that March Madness advertising has on media plans. In 2022, 65% of households…
Fifty Percent of TV Viewers Shop On Mobile Devices While Watching Awards Shows Business Wire Feb 23, 2023 LG Ad Solutions, a global leader in connected TV and cross-screen advertising, has released the findings of its Awards Show Viewer…
Clinch Partners with Samsung Ads to Enable Advertisers to Personalize Video and Digital Ads at Scale PR Newswire Feb 23, 2023 Clinch, the leader in dynamic ad serving and personalization and creator of Flight Control, the Omnichannel Campaign Activation…