What’s in store for adtech in 2025? Bradley Lewington Feb 18, 2025 Last year saw a wealth of changes in the adtech space, many of which are re-shaping the industry. Where some grappled with the…
Direct Digital Holdings Launches AI Council to Support SMB Advertisers News Desk Feb 7, 2025 Direct Digital Holdings, Inc., a leading advertising and marketing technology platform operating through its companies Colossus…
Onetag partners with Anonymised to reclaim the open web with ID-less, privacy-first advertising… MarTech360 Bureau Jan 30, 2025 Privacy-compliant programmatic advertising takes a leap forward with the integration of Anonymised’s ID-less technology into…
Viant and TransUnion Partner to Enrich Viant Household ID MarTech360 Bureau Jan 29, 2025 Viant Technology Inc., a trailblazer in AI-driven programmatic advertising, unveiled an enhanced identity solution designed to…
Soundstack Appoints John Morris As Chief Product Officer News Desk Jan 23, 2025 SoundStack, the audio-as-a-service (AaaS) company, announces the appointment of John Morris as Chief Product Officer (CPO). Morris…
Prebid Appoints Zach Savishinsky as Fractional CTO News Desk Jan 21, 2025 Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, has announced the appointment of…
Ad Management in 2025: Navigating the Future of Targeting, Technology, and Trends Sidhi Shirude Jan 16, 2025 As we step into 2025, the advertisement industry is in the cusp of monumental transformation. Technology breakthroughs, evolving…
Simpli.fi Unveils Advanced AI-Driven Advertising Solutions for Businesses of All Sizes MarTech360 Bureau Jan 15, 2025 Simpli.fi, a leader in programmatic advertising and workflow software for agencies, brands, and media companies, has announced the…
Viant Teams Up with the Association of National Advertisers in New Strategic Alliance MarTech360 Bureau Jan 3, 2025 Viant Technology Inc., a leader in AI-powered programmatic advertising, announced a strategic partnership with the Association of…
Viant & Disney Team Up to Expand Streaming Audiences News Desk Nov 22, 2024 Viant Technology Inc. announced an expanded agreement with Disney Advertising focused on making premium CTV, video, and display…