programmatic advertising

Viant Technology Inc. announced an expanded agreement with Disney Advertising focused on making premium CTV, video, and display…

On November 19, 2024, Mediavine, a full-service ad management firm in the U.S., announced a strategic partnership with Scope3, a…

"My advice is not to fixate on competitors. Stay aware, but constant comparison can hold you back. Real growth comes from…

While audience curation services initially emerged as a response to the once-imminent cookie deprecation, they now play a central…

Viant Technology Inc. introduced ViantAI, an advanced AI-driven platform designed to revolutionize the way programmatic…

As the world rapidly moves toward integrating automation in its processes to eliminate manual processes, even marketers have…

Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and…

Basis Technologies, a global provider of programmatic advertising and media automation solutions, announced enhancements to its…

Magnite, the world’s largest independent sell-side advertising company, and Spectrum Reach, the advertising sales business of…

Leading programmatic advertising platform Onetag today announces the launch of its integrated Smart Curation platform,…