USIM Leverages FreeWheel’s New Strata Technology to Transform Digital Media Planning
USIM has expanded its partnership with FreeWheel, a global technology platform for the television advertising industry, by…
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television advertising
FreeWheel announced integration of Samba TV’s standard and custom audience segments into…
FreeWheel, a global technology platform for the television advertising industry, and Samba TV, the leading provider of TV…
FreeWheel Introduces The Beeswax Inventory Desk
FreeWheel, a global technology platform for the television advertising industry, announced the launch of its Beeswax Inventory…
TheViewPoint Integrates with FreeWheel, Helping Streaming Publishers Process Direct IOs With the…
TheViewPoint (TVP), a connected television monetization platform, announced a newly expanded partnership with FreeWheel, a global…
Havas Media North America Selects FreeWheel as Preferred Supply-Side Platform Partner for Premium…
Havas Media Group (HMG) North America announced that it has selected FreeWheel, a global technology platform for the television…
BLOCKBOARD Partners with FreeWheel to Expand Premium Video Access
BLOCKBOARD, a leading ad tech company built with enhanced features to maximize the benefits of the programmatic 2.0 era of…
Comcast Advertising Names James Rooke President
In his new role, Rooke, former General Manager of Effectv, will oversee the day-to-day running of Comcast Cable’s Advertising…
FreeWheel and AMC Networks Launch New, Fully Self-Service Linear Addressable Capabilities Across…
New industry solution allows programmers to unlock previously unreachable inventory for monetization and provides ease of…
California Hydrogen Coalition Launches TV Ad Urging Legislature to Boost Funding for Hydrogen…
New Effort Bolsters Grassroots, Digital, Billboard Campaigns
The California Hydrogen Coalition is launching an aggressive…
Marcien Jenckes Named President of Charter and Comcast’s New Joint Venture to Develop and Offer a…
Charter Communications, Inc. and Comcast Corporation announced that Marcien Jenckes has been selected to lead their recently…