Prodege Introduces Conversational AI to Pollfish Platform, Enabling Scalable Human Insights for All Users

Prodege, a leader in next-generation consumer insights, has officially launched Conversational AI within its flagship research management platform, Pollfish. This powerful integration is designed to bring scalable, real-time qualitative research capabilities to brands, researchers, and marketers—democratizing access to deeper, more human-centric insights across all levels of an organization.

The newly released Conversational AI feature is part of the Pollfish AI Studio, complementing the platform’s existing AI-powered survey builder. It enables users to initiate thousands of natural language-based conversations with real, verified people at once—mimicking the depth of traditional interviews but with the speed and efficiency of modern digital tools.

“Our mission is to make high-quality, human insights accessible to anyone and everyone seeking answers to business questions,” said Mike Oberholtzer, SVP, Insights Operations at Prodege. “By embedding Conversational AI directly into Pollfish, we’ve made it dramatically easier to bring richness to quantitative data and understand the ‘why’ behind consumer behavior—without sacrificing speed or scale.”

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This AI-driven enhancement allows Pollfish users to combine the depth of qualitative insights with the breadth of quantitative reach, all within a single, integrated research ecosystem. Whether deployed independently or alongside traditional survey methodologies, the feature empowers teams to unlock richer narratives behind data.

Key Benefits of Prodege’s Conversational AI within Pollfish:

• Authentic Human Engagement: Leverage Prodege’s verified panel to initiate natural, AI-guided conversations that generate high-quality, articulate responses in real time.
• AI-Driven Analysis: Automatically distill complex feedback into executive-ready summaries and tailored insights, aligned to your research objectives.
• Accelerated Decision-Making: Speed up your research cycle with rapid access to actionable findings—ideal for agile product and marketing strategies.
• Cost Efficiency at Scale: Reduce the need for manual effort by automating labor-intensive analysis while scaling qualitative outreach.
• Built by Researchers, for Researchers: Gain confidence in your data with an AI solution shaped by Prodege’s in-house research experts, offering both DIY functionality and full-service support.

With this launch, Prodege reinforces its commitment to redefining how businesses extract meaning from consumer interactions—making qualitative insight generation faster, more accessible, and truly scalable.