Listrak and Rivo Partner to Supercharge Retail Loyalty Programs
Listrak, the person-first marketing automation platform built to drive measurable growth for leading retailers and brands,…
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Marketing Automation
Pega Launches Industry’s First Agentic Enterprise Transformation Platform
Pegasystems Inc., The Enterprise Transformation Company™, announced the general availability of Pega Infinity '25, the industry's…
Novi Launches AI Commerce Solution: Cracking the Code on AEO
Proprietary optimization models raise product visibility and selection rates by leveraging verified claims in AI shopping
Novi…
Yahoo DSP & TripleLift Expand Creative Innovation in Native and CTV
TripleLift, the world's leading creative SSP, announced that Yahoo DSP buyers now have access to TripleLift's full suite of…
Omnisend Launches New AI-Powered Assistants, Enhanced SMS and Reporting
Biggest feature launch in a year gives merchants the power to personalize every interaction, save time with AI-driven automation,…
Google Ads Enables Seasonality Adjustments to Improve Smart Bidding Accuracy
Google Ads has introduced seasonality adjustments, a feature that helps advertisers guide Smart Bidding strategies…
Eulerity Connects Utility Marketing with Performance Advertising By Reinventing Listings Management
Eulerity, the pioneer in AI-powered marketing automation for multi-location brands, announced the launch of its exclusive Listing…
Allison Worldwide Appoints Hank Kosinski as Chief Creative Officer and Chief Marketing Officer
Allison Worldwide, a Stagwell (STGW) agency, announces the appointment of Hank Kosinski as Chief Creative Officer and Chief…
Klaviyo Named in IDC MarketScape for AI Marketing Platforms
Klaviyo, the only CRM built for consumer brands, announced it has been named a “Leader” in the IDC MarketScape: Worldwide…
MomentScience Launches NexosChat: Conversational AI for Smarter Ads
MomentScience, a pioneer in moments marketing and post-transaction engagement, announced the beta launch of NexosChat™, a…