MarTech Insights

Back in June 2012, 35 marketing enthusiasts gathered in San Francisco to craft the Agile Marketing Manifesto. Now, that master…

Natural Language Processing (NLP) is like the rockstar of artificial intelligence these days. Think text generators that whip up…

"When sales and marketing operations are based on the same objective facts, good things happen." Hi, Elizabeth, could you tell us…

I often talk about MarTech systems as the “plumbing” – you need it to be top notch, intricate, built to last and withstand change…

Ever wondered how your smart devices talk to each other without a tangle of wires? Well, that's all thanks to the marvel of…

We have a better view of how to make virtual, in-person, and hybrid events a more integrated experience — so that even if an event…

Business people should be less focused on choosing technology, and more focused on identifying the friction, or the opportunity,…

Here's a cool fact: Over 80% of folks in the US get their news from digital gadgets! So, digital publications are all the rage…

Why Cloud Data Backup? In one context, data backup and cloud computing are two distinct topics, whereas in another, they are…

Always be obsessed with customers’ success and provide and measure value. This will make you a leader, no doubt. Hi Anu, could…