Adtech: Magic Wand for Modern Marketers Alisha Patil Aug 10, 2023 Picture this: you, a small business owner, aiming to boost your online presence and customer base. Terms like programmatic ads,…
Wearable Tech: A Stylish Leap into the Future Aparna M A Aug 9, 2023 Technology is moving us at an insanely fast pace and we are loving it regardless of if we intend to do so. Picture this, ten years…
MarTech360 Interview With Christy Marble, Chief Marketing Officer at Pantheon Platform Peter Aug 8, 2023 What is it that our product does that enable them to drive business results? It is so easy to fall back on talking about this…
Privacy Policy of CDP: Guardians of Your Data Alisha Patil Aug 2, 2023 You must have come across a privacy policy if you have ever downloaded an app, registered for an email address, joined a social…
Customer Segmentation Strategies: How to Improve Conversions Efficiently Aparna M A Aug 1, 2023 Customer segmentation is a powerful marketing method for any business today. If big sharks like Coca-Cola and Pepsi can profit…
Why Does Your Business Need a Document Management System? Aparna M A Jul 27, 2023 If you are a business owner, chances are you have a ton of crucial documents stored in your system. Imagine if you have no idea…
Cross-Channel Marketing: Connect the Dots to Boost Your Business Alisha Patil Jul 26, 2023 In this day and age, consumers are exceptionally conscious of their shopping habits and preferences. Their expectations encompass…
How Is the Framing Effect Turning Heads and Hearts? Alisha Patil Jul 20, 2023 Have you ever noticed how the way something is presented can drastically sway your decision? It's like those mind-bending optical…
How to Benefit from Social Media Measurement in 2023? Alisha Patil Jul 18, 2023 The ever-evolving social media witnesses a constant influx of new metrics for the algorithm every now and then. As a business…
Mobile Content Management: A Must-Have for Businesses in 2023 Aparna M A Jul 13, 2023 Mobile content management (MCM) has become an integral part of our everyday lives. Our smartphones are not just for making calls…