Staff Writers

Video marketing is everywhere. Brands are realizing the importance of videos as a part of their content strategy. This is…

What if you only have to pay for how well an ad performs rather than paying the whole amount irrespective of the outcome? The…

ChatGPT has surely taken the world by the throat and is continuing to create ripples of astonishment and interest in people. But…

With increased investment from various industries in the IT sector, the IT sector is rapidly expanding. As a result, IT…

Imagine this: A plethora of billboards are all around you as you walk through a crowded metropolis, competing for your attention.…

One method for consumers to reject (some) ads is through the usage of ad blockers. This, by definition, has a detrimental effect…

Social media is a popular platform for people to share their opinions.  With over 5 billion active users globally, the role of…

Have you ever walked into a store and received a notification on your phone about a sale or promotion? Or maybe you've seen an ad…

The overall strategy and practical approaches that are provided to clients in order to promote their services and goods include…

With viral online videos and seemingly everyone jumping on the Twitter bandwagon, small business owners are left wondering if…