5 Best Practises to Achieve Ad Revenue Optimization Nikhil Sonawane Aug 6, 2024 Ad revenue optimization is an approach for optimizing the revenue streams generated by every user when displaying ads. Every ad…
David Snyder Named Head of Digital Content Marketing at Beasley News Desk Aug 6, 2024 Beasley Media Group announces David Snyder has been named the Head of Digital Content Marketing at Beasley Media Group. Snyder…
MarTech360’S Weekly News Roundup With Magnite, MiQ, Nextiva, Vimeo, Wix And More! News Desk Aug 2, 2024 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Comcast Adv & Comscore Boost Accuracy in TV Ad Measurement News Desk Aug 2, 2024 Comcast Advertising, the advertising division of Comcast, and Comscore, a trusted currency for planning, transacting, and…
Outbrain and Teads Merge for New Advertising Platform News Desk Aug 2, 2024 Outbrain, a technology platform that drives business outcomes through engagement, announced it has entered into a definitive…
Innovid Launches First Holistic Frequency Management Solution to Optimize Campaigns Across CTV… News Desk Aug 1, 2024 Innovid , an independent software platform for the creation, delivery, measurement, and optimization of advertising across…
New Integration Between Deep Sync and MNTN Powers Targeted CTV Campaigns News Desk Aug 1, 2024 Deep Sync, a leading provider of omnichannel identity, AI, and data solutions, has launched a new integration with MNTN, the…
Google Third-Party Cookies Will Not Die Soon: Privacy Sandbox Updates For Web Nikhil Sonawane Jul 31, 2024 Key Takeaways: No Immediate Change: Third-party cookies on Chrome remain in use. Privacy Sandbox Goals: Google aims to balance…
DoubleVerify Has Partnered With Hakuhodo DY Media Partners Through AaaS (Advertising as a Service)… News Desk Jul 31, 2024 DoubleVerify (“DV”), the leading software platform for digital media measurement, data, and analytics, announced the start of its…
Artifact Lab and Eclipse partner to bring the power of data back to the users News Desk Jul 31, 2024 Artifact Lab, a cutting-edge platform re-architecting privacy in ad-tech announces a partnership with Eclipse, an Ethereum L2…