Digital Advertising

Viant Technology Inc., a leader in AI-powered programmatic advertising, announced it acquired IRIS.TV, a global content data…

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…

On November 6, 2024, DoubleVerify (DV), a leader in digital media measurement, introduced DV Attention for Publishers, a…

Vici is a leader in digital advertising solutions, and is excited to reveal its latest product: Digital Out-Of-Home (DOOH) Ads.…

Nextdoor Holdings, Inc., the essential neighborhood network, has announced Georg Petschnigg as Chief Design Officer (CDO) to lead…

The partnership will enable advertisers to deduplicate Barb data and impression-level digital data to discover incremental reach…

Marketers today are expected to develop strategies that not only engage with in-market buyers but also contribute to revenue…

Comcast Technology Solutions (CTS) debuted its next-generation Cloud TV platform for broadcasters and video service providers…

Omneky, a leading provider of AI-driven advertising solutions, announced the launch of its groundbreaking AI agents designed to…

Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, announced its acquisition of…