Operative AOS Now Fully Available on Google Cloud News Desk Aug 29, 2023 Operative is announcing that AOS, a modern operating system for advertising, is now live on Google Cloud and accessible through…
IBM Introduces ‘Watsonx Your Business’ News Desk Aug 29, 2023 IBM, launched the first ad campaign to formally introduce watsonx, the company's next generation enterprise-focused artificial…
SeenThis to bring adaptive streaming and data transfer measurement to GroupM’s media decarbonization… News Desk Aug 24, 2023 SeenThis today announced a global partnership with GroupM, WPP’s media investment group, that will allow the world’s largest media…
LoopMe Joins the Network Advertising Initiative (NAI), Advancing its Industry Leadership in Data… News Desk Aug 24, 2023 LoopMe, a leading technology company that uses artificial intelligence to improve brand advertising performance, announced that it…
Stirista Wins Email Marketing Innovation Award in 6th Annual MarTech Breakthrough Awards Program News Desk Aug 23, 2023 Stirista, the leader in data-driven marketing solutions, announced that it has been selected as the winner of the Email…
GoTo Announces New Chief Marketing Officer, Peter Mahoney News Desk Aug 23, 2023 GoTo, the company making IT management, support, and business communications easy with flagship products GoTo Resolve, Rescue, and…
tvScientific Launches Cost-Per-Outcome CTV Ad Buying Through Partners News Desk Aug 21, 2023 tvScientific, the performance advertising platform for connected TV, announced that brands and advertisers can now purchase CTV ad…
Highdive Names Megan Lally CEO News Desk Aug 18, 2023 Highdive, the highly-awarded, fast-growing, sought-after independent advertising agency, announced today that its leader and…
Healthline Media’s Attribute: A Groundbreaking First-Party Data Platform Optimizing… News Desk Aug 16, 2023 Healthline Media, the trusted leader in health and wellness information, announced enhancements to its innovative first-party data…
Instreamatic Launches Contextual CTV Ads to Boost Audience Engagement, Optimize Media Buying, and… News Desk Aug 14, 2023 Instreamatic, whose advanced AI-powered voice and audio marketing solutions empower brands to better engage with consumers,…