Mobile Tech

Invoca, the leader in revenue execution platforms, announced a new AI-powered solution for agencies and marketing teams to measure…

Advertising used to be simple. Throw a banner, play a video, hope someone noticed. Today, people ignore it all. Pop-ups, autoplay…

TripleLift, the world's leading creative SSP, announced that Yahoo DSP buyers now have access to TripleLift's full suite of…

Kargo, the leading creative optimization platform, unveiled its reimagined approach to Pause Ads on connected TV (CTV), bringing…

Here’s the truth. The old spray-and-pray ads? They’re dead. People are tired of pop-ups, autoplay videos, and banners that make no…

In today's marketing leadership, each budget line shows a strategic choice. Terms matter more than ever. The words we choose shape…

Guideline, a leading provider of advertising data and planning technology, and NBCUniversal announced the expansion of their…

GumGum, the leading contextual-first, global digital advertising platform, announced the appointment of Katy Loria as its new…

Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…

Ray3 introduces breakthrough new reasoning capabilities in the world's first multimodal reasoning system, native HDR EXR…