Horizon Media Launches One Horizon, Expanding Its Creative Services in Advertising MarTech360 Bureau Jan 2, 2025 On December 10, 2024, Horizon Media, the largest U.S. media agency and the largest independent agency globally, launched One…
Audio AdTech Leader AMA Names Paul Kelly as New CEO News Desk Jan 2, 2025 AMA, the leader in dynamic creative for audio, announced the appointment of Paul "PK" Kelly as Chief Executive Officer (CEO).…
VeraViews Integrates OnDemand AI to Enhance Ad Fraud Detection News Desk Dec 30, 2024 VeraViews, a pioneer in blockchain-powered advertising transparency, has announced an exciting collaboration with OnDemand, the…
Pathlabs Appoints JC Clarke as Vice President of Agency Growth News Desk Dec 26, 2024 Pathlabs, a leading Media Execution Partner (MEP) specializing in end-to-end digital media solutions for agencies, is pleased to…
Stingray Strengthens Connected TV and Digital Signage Services Through Loupe Art Acquisition MarTech360 Bureau Dec 24, 2024 On December 23, 2024, Stingray, a leader in music and video content distribution, business services, and advertising solutions,…
IAS Partners with Alpine Project and 51toCarbonZero to Boost Sustainability Initiatives MarTech360 Bureau Dec 23, 2024 On December 20, 2024, Integral Ad Science (IAS), a global leader in media measurement and optimization, announced new partnerships…
Mobupps Welcomes Siddharth Barman as Vice President of Marketing News Desk Dec 20, 2024 Mobupps, a global player in mobile advertising and technology solutions, proudly announces the appointment of Siddharth Barman as…
Perion’s New Deal with Experian is a Game Changer for Advertisers Everywhere! MarTech360 Bureau Dec 19, 2024 On December 18, 2024, Perion Network Ltd. announced a strategic collaboration with Experian to enhance its cross-channel and…
EDO and DoubleVerify Launch Groundbreaking AI-Powered CTV Advertising Optimization MarTech360 Bureau Dec 18, 2024 On December 17, 2024, EDO, the TV outcomes company, and DoubleVerify, a leading software platform for digital media measurement,…
TripleLift and iSpot Partnership to Revolutionize CTV Advertising MarTech360 Bureau Dec 18, 2024 On December 17, 2024, TripleLift announced an expanded partnership with iSpot.tv to provide Streaming Competitive intelligence to…