Samba TV Partners with IRIS.TV News Desk Oct 10, 2024 Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, announced its partnership with…
Instacart and Roku Expand Advertising Partnership News Desk Oct 10, 2024 Together, Instacart and Roku are making TV moments shoppable for high-intent customers. In an expanded partnership, the leading…
Utiq reaches next milestone for growth with inclusion of home internet connections within its… News Desk Oct 9, 2024 Addition of WiFi and Fixed Line enabled Network Signals creates a single-source, cross-device addressability solution for Display,…
Rules to curate by: the future is smart Filippo Gramigna Oct 9, 2024 While audience curation services initially emerged as a response to the once-imminent cookie deprecation, they now play a central…
Third-Party Cookies Stay for Now—Time for Marketers To Rethink Privacy-First Strategies Ethan Mowery Oct 9, 2024 Google has decided to delay the removal of third-party cookies from its Chrome browser, giving marketers more time to adjust.…
Lemma and Taiv Team Up to Revolutionize CTV and Venue-Based Media Advertising MarTech360 Bureau Oct 9, 2024 On October 8, 2024, Lemma, a leading omnichannel platform for emerging media, and Taiv, an AI-driven video technology company…
Rembrand Announces Video Editing Integrations For Its AI-Powered Platform News Desk Oct 9, 2024 Rembrand, a leader in cutting-edge Spatially-Aware AI™ technology for content creation, monetization, and advertising, is proud to…
XR Extreme Reach and The Female Quotient Launch RX MarTech360 Bureau Oct 8, 2024 In a significant step toward fostering inclusivity in advertising, XR Extreme Reach (XR), a global technology leader, and The…
MarTech360’S Weekly News Roundup With Optimizely, Dstillery, TikTok, Wondershare, Amagi And More! News Desk Oct 4, 2024 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Marketing Architects Builds Annika Audience™ for Unified TV Buying News Desk Oct 4, 2024 TV advertising agency Marketing Architects announces the release of Annika Audience™. The AI-powered recommendation engine finds…