Introducing a New Era of AI-Powered Ads with Google News Desk May 22, 2024 When Google Marketing Live started in 2013, the ad industry was in the midst of a major shift: the move to mobile. Fast forward…
IAB Tech Lab Summit Celebrates A Decade of Innovation Marked by “The End of the… News Desk May 22, 2024 The digital advertising ecosystem has undergone a remarkable evolution over the past decade, and the forthcoming IAB Tech Lab…
CallTrackingMetrics Announces Official Partnership with SearchKings News Desk May 22, 2024 CallTrackingMetrics, a leading call-tracking and analytics provider based in Millersville, announced an official partnership with…
UK Stop Ad Fraud Coalition group (UKSAFC.org) joins the Conscious Advertising Network (CAN) News Desk May 21, 2024 The UK Stop Ad Fraud Coalition (UKSAFC) group - a collection of advertising professionals, policymakers, technology providers and…
SeenThis Uses Scope3 to Model the Emissions of Its Ad Technology News Desk May 21, 2024 Adaptive streaming specialist SeenThis has contributed its data to and published its ad formats in the Scope3 collaborative…
Brad Garbutt joins OMA as Marketing Lead News Desk May 20, 2024 The Outdoor Media Association (OMA) is delighted to announce the appointment of Brad Garbutt as Marketing Lead. With a proven…
Brightcove Named A Leader In ‘the Aragon Research Globe For Enterprise Video, 2024’ Report For The… News Desk May 20, 2024 Brightcove, the world’s most trusted streaming technology company, was named a “Leader” by Aragon Research, Inc. in “The Aragon…
MarTech360 Interview With Kathy Klingler, Chief Marketing Officer At Brightcove Peter May 17, 2024 "I have worked for some incredible brands that are truly customer-obsessed, aligning the entire organization towards a common…
MarTech360’S Weekly News Roundup With StackAdapt, TapClicks, Verizon, Perion, Stagwell And More! News Desk May 17, 2024 Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Jellyfish continues its creative investment across US, as Mayumi Tatsuta joins as VP Creative News Desk May 16, 2024 Leading global digital marketing business Jellyfish, proudly announces the appointment of Mayumi Tatsuta as Vice President of…