TARA Media, SWYM.ai Bring AI-Powered Supply Shaping to Media Buying Platform News Desk Jan 16, 2026 Integration empowers agencies and advertisers to filter and shape the bidstream directly within TARA's Media Buying Platform to…
Overit Acquires Web Traffic Advisors to Lead In the AI Marketing Era News Desk Jan 16, 2026 Overit acquires Web Traffic Advisors to expand AI-driven marketing, enhance search strategy, and position clients for success in…
Limelight Inc. launches new programmatic optimisation tool, helping boost ad revenues by up to 300% News Desk Jan 15, 2026 End-to-end optimisation toolkit enables platform users to curate inventory supply dynamically to better serve demand-side clients…
PhotoShelter Unveils Lumen Portal UI to Modernize How Organizations Share Visual Content MarTech360 Bureau Jan 15, 2026 PhotoShelter, a leader in digital asset management (DAM) solutions for brands and creative teams, has announced the launch of its…
Highwire Acquires The Bliss Group to Create a Modern Marketing and Communications Powerhouse MarTech360 Bureau Jan 15, 2026 The move is announced by Highwire, where it will acquire The Bliss Group, and this will mean the union of two well-established…
Iridio Expands Media Mix Modeling with Keen Decision Systems Partnership News Desk Jan 14, 2026 Iridio has collaborated with Keen Decision Systems to strengthen its Media Mix Modeling (MMM) and Multi-Touch Attribution (MTA)…
Smartcat Releases Enhanced Version of AI Video Translation to Bring Human-Quality Multilingual… News Desk Jan 14, 2026 Smartcat, an AI translation platform for the global enterprise, introduces an improved version of its AI Video Translation. The…
Rakuten Advertising Launches Innovation Labs to Supercharge AI in Affiliate Marketing MarTech360 Bureau Jan 13, 2026 Rakuten Advertising, a leader in affiliate marketing technology, has launched Innovation Labs. This product collaboration hub aims…
Algolia and Microsoft Forge Strategic Partnership to Revolutionize AI-Driven Commerce MarTech360 Bureau Jan 13, 2026 In a major industry development unveiled at NRF 2026, Algolia, the AI Search and Retrieval Platform, announced a collaboration…
Bloomreach Announces Loomi Connect, Bringing Your Brand’s Search Intelligence to the OpenAI… News Desk Jan 13, 2026 Bloomreach, the AI company for personalization, announced Loomi Connect, making the company’s product discovery technology…