Limelight Inc. launches new programmatic optimisation tool, helping boost ad revenues by up to 300%
End-to-end optimisation toolkit enables platform users to curate inventory supply dynamically to better serve demand-side clients…
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PhotoShelter Unveils Lumen Portal UI to Modernize How Organizations Share Visual Content
PhotoShelter, a leader in digital asset management (DAM) solutions for brands and creative teams, has announced the launch of its…
Highwire Acquires The Bliss Group to Create a Modern Marketing and Communications Powerhouse
The move is announced by Highwire, where it will acquire The Bliss Group, and this will mean the union of two well-established…
Iridio Expands Media Mix Modeling with Keen Decision Systems Partnership
Iridio has collaborated with Keen Decision Systems to strengthen its Media Mix Modeling (MMM) and Multi-Touch Attribution (MTA)…
Smartcat Releases Enhanced Version of AI Video Translation to Bring Human-Quality Multilingual…
Smartcat, an AI translation platform for the global enterprise, introduces an improved version of its AI Video Translation. The…
Rakuten Advertising Launches Innovation Labs to Supercharge AI in Affiliate Marketing
Rakuten Advertising, a leader in affiliate marketing technology, has launched Innovation Labs. This product collaboration hub aims…
Algolia and Microsoft Forge Strategic Partnership to Revolutionize AI-Driven Commerce
In a major industry development unveiled at NRF 2026, Algolia, the AI Search and Retrieval Platform, announced a collaboration…
Bloomreach Announces Loomi Connect, Bringing Your Brand’s Search Intelligence to the OpenAI…
Bloomreach, the AI company for personalization, announced Loomi Connect, making the company’s product discovery technology…
Lauer Media Company Introduces Answer Engine Optimization
Lauer Media Company announced the launch of its Answer Engine Optimization services, designed to help businesses increase…
DIRECTV Advertising Unlocks Programmatic Digital Out-Of-Home Inventory For DIRECTV Remote
DIRECTV Advertising announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH)…