DXC Appoints Anthony Pappas as Chief Marketing Officer
DXC Technology, a leading Fortune 500 global technology services provider, announced the appointment of Anthony Pappas as Chief…
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Glassbox Appoints Guy Perry as Chief Executive Officer
Glassbox, a leading provider of digital experience analytics for web and mobile applications, has appointed Guy Perry as Chief…
LiveRamp Expands Meta Insights Available to Retail Media Networks
LiveRamp announced expanded measurement capabilities that leverage the power of its data collaboration network to deliver superior…
Vivun Introduces Ava Assist: Unlocking Capacity for Every Sales Rep
Vivun announced Ava Assist, the newest capability of Ava, the world's first AI Sales Teammate, designed to help sales teams unlock…
ACC Intelligence Unveils Definity Synthetic Audience Platform
ACC Intelligence, the advanced analytics and insights hub within Acceleration Community of Companies (ACC). To prevent these…
MarTech360’S Weekly News Roundup With Later, Iterable, dentsu, Integral Ad Science, Adobe And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
The Martech Playbook for Orchestrating a Unified Customer Journey
What happens when your customers bounce between channels and no one notices? When emails, apps, and stores don’t talk to each…
Teads Launches CTV Performance: A Game-Changer for Advertising Accountability
Teads, the outcomes platform for the open internet, has launched CTV Performance in beta. This new solution helps advertisers…
Comcast Advertising Introduces Programmatic Linear TV Buying
Comcast Advertising has launched a programmatic linear TV solution. This lets advertisers buy traditional TV inventory through…
MessageGears Enables Advanced Segmentation for Enterprise Marketers
MessageGears has introduced new segmentation capabilities-dynamic data variables and nested data filters-that enhance marketers’…