impact.com and Evertune Partnership Helps Brands Influence AI Search Results, Supported by Strategic… News Desk Dec 17, 2025 Brands can activate partnerships directly with the content creators that are shaping AI search recommendations through impact.com…
IAS Launches “IAS Agent” to Deliver Real-Time Campaign Insights and Boost Ad Performance MarTech360 Bureau Dec 17, 2025 Integral Ad Science (IAS), a leader in media measurement, has launched IAS Agent. This AI-powered assistant helps marketers gain…
Infillion Introduces Infillion Agent Connector™, Redefining AI-Controlled Media Buying MarTech360 Bureau Dec 17, 2025 Infillion, the company behind ad tech’s first composable media buying platform, has unveiled Infillion Agent Connector™, a new…
Vonage Deepens Native Contact Center with Salesforce’s Agentforce Voice Integrations News Desk Dec 17, 2025 Vonage, a part of Ericsson, announced a new integration between Vonage Contact Center and Salesforce's Agentforce 360, giving…
Uberall Debuts GEO Studio with AthenaHQ for AI Visibility News Desk Dec 17, 2025 Uberall, the global leader in location marketing technology, unveiled the industry’s first Generative Engine Optimization (GEO)…
PubMatic and Butler/Till Launch First Fully Agentic AI Campaign Across Connected TV MarTech360 Bureau Dec 16, 2025 PubMatic, a leading independent advertising technology company, and independent agency Butler/Till have teamed up to launch a…
Cvent Bolsters AI-Driven Event Marketing with Strategic Acquisition of Goldcast MarTech360 Bureau Dec 16, 2025 Cvent has acquired Goldcast, an AI-driven video platform for B2B webinars and events. This acquisition aims to enhance Cvent's…
Procedureflow Integrates with NiCE CXone to Deliver Real-Time Visual Guidance for Contact Center… MarTech360 Bureau Dec 16, 2025 Procedureflow, an intelligent knowledge management platform, aims to simplify complex processes. It has announced a new…
Cadent Acquires YouTube Innovator VuePlanner to Redefine Total Video Activation MarTech360 Bureau Dec 15, 2025 A predictive advertising technology firm named Cadent, which is a portfolio company of Novacap, a private equity firm, has…
Profound Unveils Workflows to Streamline AI-First Marketing Execution MarTech360 Bureau Dec 15, 2025 Profound has launched Workflows, a new public-beta no-code automation solution designed to help enterprises…