OpenAP Launches Open Identity for Unified Streaming IDs
OpenAP, the advanced advertising company bringing simplicity and scale to data driven video, announced the launch of Open…
Browsing Category
Customer Data Platforms
Best AI Tools for Real-Time Ad Personalization
In a time when consumers face a flood of digital content, personalized ads give a strong edge. Brands using artificial…
Crunchbase Appoints Kate Long as Vice President of Marketing
Crunchbase, a predictive intelligence solution that forecasts private market movements, announced the appointment of Kate Long as…
MarTech360’S Weekly News Roundup With Amagi, WPP, Magnite, INFUSE, LILT And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
Validity Acquires Litmus to Boost Marketing Data Leadership
Validity, Inc., the leading provider of marketing success and customer data intelligence solutions, announced it has completed the…
Treasure Data Appoints Rafael Flores as Chief Product Officer
Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI, announced the…
NovelVox Partners with Creatio to Elevate Agent Productivity Through Seamless Workspace Integration
Strategic collaboration enhances CRM workflows with embedded telephony controls for a unified, efficient customer service…
WPP Acquires InfoSum to Supercharge AI-Powered, Privacy-First Marketing Intelligence
WPP has announced its acquisition of InfoSum, the global leader in privacy-first data collaboration technology. As part of the…
MarTech360’S Weekly News Roundup With Later, CleverTap, DoubleVerify, Seedtag, Similarweb And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps…
LiveRamp and Western Union Media Network partner to Unlock Multicultural Audiences
Agreement enables advertisers to deliver personalized, omnichannel experiences across diverse audiences
LiveRamp announced an…