In a recent development, Microsoft (MSFT.O) has unveiled its partnership with the media platform Semafor and various news organizations to empower journalists in leveraging generative AI for content production.
Through these alliances, Microsoft aims to guide organizations in establishing ethical protocols and procedures for the responsible integration of artificial intelligence (AI) in both newsgathering and business practices, as outlined in a recent blog post by the tech giant.
Semafor has announced the launch of “Signals,” a groundbreaking breaking news feed designed to equip journalists with tools from OpenAI and Microsoft. This innovative platform will enable journalists to furnish readers with comprehensive analysis and insights on unfolding news stories.
Also Read: Gregory FCA Named to 2024 PRNEWS Agency Elite Top 100 for Third Straight Year
While specific financial details of the collaboration remain undisclosed, this partnership arises amidst ongoing legal proceedings. Microsoft, alongside OpenAI, faces a lawsuit from the New York Times concerning the unauthorized utilization of published content for training AI technologies. Both entities have defended their actions, citing the “fair use” doctrine in copyright law.
Furthermore, Microsoft has disclosed additional collaborations with esteemed news organizations such as the Craig Newmark Graduate School of Journalism, the Online News Association, and the GroundTruth Project. These partnerships seek to explore avenues for integrating generative AI into their operational frameworks and newsrooms.
Comments are closed.