SeoProfy has launched a new service designed to help businesses understand and improve their visibility in AI-powered search engines. The AI SEO Audit evaluates how often a brand appears in AI-generated answers from platforms like ChatGPT, Google’s AI Overviews, and Perplexity, and identifies what factors are influencing its presence there.
The audit includes a 53-point review across four key areas: AI visibility, technical accessibility, content optimization, and off-site brand signals. It looks at how AI systems interact with a company’s digital presence, including:
- How well the website can be crawled and interpreted by AI tools
- Whether the content aligns with real prompts and phrasing people use in AI conversations
- How the brand is mentioned across third-party sites like industry lists and reviews
Each audit comes with a detailed report, a checklist of clear next steps, and a 60-minute call to walk through the findings and discuss possible improvements.
Also Read: The Hoffman Agency Launches GEDI to Measure Brand Visibility in AI-Powered Discovery
SeoProfy began exploring AI search optimization in early 2022, running experiments to see how large language models surface brand names and which factors influence visibility. Those findings led to the creation of the AI SEO Audit, which is now applied in client projects.
“This AI SEO Audit covers all the essential factors needed for visibility in AI search engines. While all the foundational SEO practices remain important, off-page optimization for AI differs significantly. It emphasizes entity recognition, brand authority, and credible mentions rather than classic link building,” says Andrew Shum, Head of SEO at SeoProfy.
SOURCE: GlobeNewswire
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