Spectrio has teamed up with Screenverse. This partnership adds programmatic digital out-of-home (DOOH) advertising to its digital signage. Now, Spectrio’s network partners can make more money from their screens. By using Screenverse’s ad monetization platform, partners can reach more brand advertisers. This helps them earn extra revenue for each screen. They can also make the most of their current digital signage setup. A key benefit for Spectrio customers is offsetting monthly licensing costs. Screens can join brand-safe ad campaigns without adding extra operational work.
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Spectrio highlights that this partnership helps businesses grow their screen presence. It also boosts return on investment across different locations. Screenverse gains entry into the enterprise signage sector through Spectrio’s extensive ecosystem. Together, the two companies aim to establish a scalable, transparent ad ecosystem that aligns the incentives of advertisers, media owners, and technology providers-transforming static displays into revenue-generating media assets in the evolving landscape of digital out-of-home media.
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