Triton Digital Introduces AdBuilder AI to Empower Self-Serve Audio Advertising

Triton Digital, the global leader in technology and services for the digital audio, podcast, and broadcast radio industries, announced the launch of its next-generation AdBuilder AI – a self-serve advertising platform designed to help partners unlock new revenue opportunities by engaging small and mid-sized businesses.

With AdBuilder AI, Triton’s partners can now tap into a new segment of advertisers – including high-volume, low-touch buyers – without adding operational overhead or diverting focus from existing major accounts. The platform provides each partner with a fully branded, white-labeled marketplace where advertisers can independently create, book, and pay for campaigns.

“AdBuilder AI helps partners capture a new wave of emerging advertisers with minimal operational lift,” said Amber Hunsaker, Director, Product Management, Triton Digital. “It streamlines the entire workflow, creative, trafficking, and billing. Our partners can grow revenue from a historically hard-to-serve tier without changing how they operate.”

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Simplifying Audio Advertising with AI Innovation

AdBuilder AI is made for businesses that have limited media skills. It changes how ads are created. Advertisers can quickly create high-quality audio ads in seconds. This is thanks to AI voice technology, multilingual options, and expert sound design. The result is a faster, frictionless workflow-no lengthy approvals or production bottlenecks.

Seamless Integration and Full Control for Partners

On the backend, AdBuilder AI seamlessly integrates with the Triton Ad Platform (TAP), providing centralized oversight across campaigns, creative assets, and inventory. This allows partners to maintain full control over pricing, pacing, and approval workflows, while the platform automates creative production, scheduling, and fulfillment.

Each AdBuilder AI deployment is customizable to reflect a partner’s brand identity — from logo and domain to language, currency, pricing rules, and targeting templates. This flexibility enables partners to onboard new advertisers effortlessly while maintaining their brand integrity and operational standards.

“AdBuilder AI makes it easier than ever to support smaller advertisers,” said Antonio Ibarra Fariña, CEO, Grupo ACIR. “With our strong presence in México, we see this as a powerful way to serve small and mid-sized businesses more efficiently and at scale. This is one more step to strengthen Grupo ACIR’s and iHeartRadio’s leadership in digital radio.”

By combining AI-driven automation with Triton’s trusted advertising infrastructure, AdBuilder AI opens the door for publishers and broadcasters to expand their advertiser base, improve efficiency, and drive sustainable revenue growth in the rapidly evolving digital audio market.