Thryv® Holdings, provider of the leading small business marketing and sales software platform, announced the launch of a new AI-powered growth marketing solution designed specifically for home services businesses looking to expand their customer base and accelerate revenue. Leveraging Thryv’s intelligent automation technology, the new solution enables service-based companies to connect with high-intent prospects, streamline marketing operations, and grow more efficiently.
“We work with over 15,000 home services businesses and the majority believe that achieving scale is the best way to combat the rising cost of doing business,” said Rees Johnson, Chief Product Officer at Thryv. “To scale, they need marketing. When they launch our ready-to-use automations, they bypass the need to hire an agency, write content, or test timing. Everything is built and optimized. While they’re out on jobs, prospects are submitting forms and getting auto-replies to schedule estimates. Customers are getting branded reminders to service their furnace before winter. It’s seamless.”
Thryv’s 3-Step Growth Framework
Thryv’s latest home services solution is built around a proprietary 3-step growth framework designed to help businesses attract, convert, and retain customers more effectively:
- Strengthen Online Presence – Raises brand visibility and credibility across search engines, social media, and important directories. This helps generate steady inbound leads through AI-driven discovery platforms.
- Attract and Convert New Customers – Thryv’s CRM and marketing tools capture leads and automate follow-ups. This includes estimate requests, appointment scheduling, and reminders.
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Encourage Repeat Business
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Build customer loyalty using automated reputation management.
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Use AI-generated review replies.
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Implement personalized marketing.
Offer timely seasonal deals to keep customers engaged.
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Key Features of Thryv’s Home Services Software
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Enhanced Local Listings: Updates business details on 50+ sites. This boosts local visibility on Google™ Search and ChatGPT.
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AI Review Response: Creates smart, on-brand replies to customer reviews. This ensures consistent communication and a strong online reputation.
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Automated Follow-Up: Sends customized emails and texts to prospects and clients instantly. This helps convert inquiries into booked appointments.
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AI Content Generator: Builds and schedules professional marketing campaigns. It delivers automated seasonal reminders, exclusive offers, and maintenance plans for year-round revenue.
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Seamless Integrations: Connects with top field service management platforms like ServiceTitan and Jobber. This lets businesses sync existing workflows easily.
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Real Results from Home Services Leaders
“Since using Thryv, our online visibility has seen a noticeable boost,” said Tanner McGee, co-owner and CFO of Harco Fence + Deck. “We now show up more consistently across Google, social media, and directory listings. The built-in reputation management tools make it easy to collect and showcase reviews. That’s helped us build trust with new prospects searching for fencing or decking contractors in the Kansas City area.”
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